Dotykačka integration with Rewardly

Dotykačka × Rewardly: a complete digital loyalty program

If you use Dotykačka and are looking for a way to have a digital loyalty program connected to real purchases, the integration with Rewardly lets you do it without unnecessary complication in your business.

Customers have their Rewardly card right in Apple Wallet or Google Wallet, and rewards are credited automatically according to the rules you set.

You can find out more on our website about Rewardly cards.

Why Dotykačka and Rewardly

Dotykačka is one of the most widespread POS systems in the Czech Republic and Slovakia.

It is used by cafés, restaurants, bistros, bars and retail businesses.

It is modern, cloud based and designed for everyday operations as well as for several locations.

Rewardly works on a simple principle.

It gets the loyalty program straight onto the customer's phone, with no extra app and no plastic card.

When you connect these two systems, you get automatic points at every purchase, free push notifications, more accurate customer data and a single program across several locations.

Which types of program you can set up

The Dotykačka × Rewardly integration supports several types of program depending on how you want to reward customers.

Stamp program

The customer collects stamps for every purchase.

Once they reach the set number, they get a reward, for example the tenth coffee free.

A digital stamp cannot get lost and the customer always has it with them on their phone.

Points program

Points are awarded based on the purchase amount.

The configuration is flexible and you can define exactly which products generate points and how many.

Discount and membership program

You can set up automatic discounts as well as membership tiers.

The higher the tier, the higher the perk or cashback.

In practice this can mean, for example, cashback from 2 % to 10 % depending on the customer's tier.

Coupon with EUR credit

This type of program works as a coupon with a variable value in euros.

It is suitable, for example, for influencer campaigns or special promotions where you want to credit the customer with a specific amount, for example €50.

Coupon with a fixed reward

You can also create a one off coupon for a specific product.

Once redeemed, it is automatically deactivated, and you can also set an expiry date for it.

How the integration works in practice

The whole process is designed so that staff do not have to do anything extra.

The customer comes into your business, orders and, when paying, shows the QR code or barcode from their Rewardly card in Apple Wallet or Google Wallet.

Staff scan the code through Dotykačka.

Physical scanners, the tablet camera and the mobile phone camera are all supported.

The system automatically assigns the customer to the order.

Rewardly then calculates all the rewards that should be applied.

These can be discounts, points, stamps, credit or coupons.

The result shows up on the till immediately.

Once the payment is completed, new points are credited automatically and the Rewardly card on the customer's phone is updated.

At the same time, the system responds to order creation, customer assignment, item updates and payment completion in real time.

Product catalogue synchronisation

One of the important parts of the integration is synchronising the product catalogue from Dotykačka to Rewardly.

Product names, prices, categories, VAT rates and availability are all transferred.

The synchronisation is one way, so Dotykačka is the source of truth.

When you change prices or add new products in the POS, you just run the synchronisation and Rewardly updates.

The system can handle larger catalogues too, thanks to batch processing.

After synchronisation, you can set for each product how many points or stamps it generates and whether it can be earned as a reward.

That lets you set up the program very precisely according to the reality of your business.

One integration for several locations

Rewardly with Dotykačka can also work in several locations at once.

Even though each branch operates separately, the customer sees one shared loyalty program.

So points or rewards earned in one location can be used in another.

Setting up the integration in a few minutes

The setup is designed so that businesses without a technical team can handle it.

The whole process takes place in the Rewardly web dashboard.

In practice it looks simple:

• Dotykačka verifies your identity and automatically grants access.
• You run the catalogue synchronisation, choose the type of program and set the rules for earning and redeeming.
• You can test the whole process before going live.

That lets you get from setup to real use very quickly.

Free push notifications versus paid SMS

One of the big advantages of a wallet based program is push notifications.

Unlike SMS campaigns, you do not pay for every message sent.

With Rewardly cards in Apple Wallet and Google Wallet, push notifications are free.

In practice this means:

• an SMS campaign costs at least €0.05 per message
• with 500 customers, that is roughly €25 per campaign
• with 52 campaigns a year, you end up above €1,300
• wallet push notifications cost €0
• the open rate is higher because they show up in the system wallet
• the customer does not need any extra app

That lets you communicate more often, more precisely and without unnecessary costs.

If you want to see more ways to use it, check our FAQ.

Security and data protection

The integration puts emphasis on security at every level.

Communication between Dotykačka and Rewardly is secured.

The system can recover automatically without manual intervention.

The Rewardly infrastructure runs in compliance with GDPR.

Dotykačka + Rewardly versus traditional solutions

Traditional loyalty solutions have several limitations.

Paper cards get lost and give you no data.

Customers often do not want to download apps, or they stop using them after a while.

Internal discounts in the POS can work, but on their own they do not build a long term relationship with the customer.

Dotykačka with Rewardly solves these problems.

The Rewardly card is in the native wallet the customer already has.

Points are credited automatically at every purchase.

Push notifications are free.

And thanks to the multicloud architecture, you can have one program across several branches.

Want to see how Dotykačka × Rewardly would work in your business?

If you use Dotykačka and want to set up a digital loyalty program that is fast at payment and accurate in its data, we will gladly show you the specific options for your business.

You will see how it works with Rewardly cards, what digital vouchers can do and which reward model will make the most sense for you.

For more information, you can also check the FAQ, pricing and plans or reach us through the contact page.

Conclusion

The Dotykačka integration with Rewardly turns your till into the entry point for a complete digital loyalty program.

From stamps to points to EUR coupons and membership programs, everything works automatically, without manual work by staff and without SMS costs.

If you run a café, a restaurant or a shop and use Dotykačka, this connection gives you the tools to build long term customer relationships and increase repeat visits.

Frequently asked questions

What is the Dotykačka integration with Rewardly?

It is a connection between the Dotykačka POS system and the Rewardly platform that enables automatic points for customers at every purchase and distribution of Rewardly cards through Apple Wallet and Google Wallet.

Which types of program are available?

There are six main types available.

A stamp program, a points program, cashback, a discount or membership program with tiers, a coupon system with EUR credit and a coupon system with a fixed reward.

You can configure each of them down to the level of specific products.

How does the customer earn points or stamps?

The customer shows the QR code or barcode from their Rewardly card.

Staff scan it through Dotykačka and the points or stamps are credited automatically once the payment is completed.

Does the customer need to download an app?

No.

The Rewardly card is added directly to Apple Wallet or Google Wallet, which are natively available on the smartphone.

How long does it take to set up the integration?

The setup takes place in the Rewardly dashboard.

You connect, synchronise the catalogue and set the rules for earning points.

The whole process takes only a few minutes.

Does the integration support several locations?

Yes.

Dotykačka supports a multicloud architecture, so you can connect several branches under one shared program.

The customer owns a Rewardly card with your business branding that they can use across several locations.

Are products synchronised automatically?

Yes, the catalogue synchronisation is one way, from Dotykačka to Rewardly.

It is triggered from the dashboard, and after synchronisation you can set points and rewards for each product.

Is Rewardly GDPR compliant?

Yes.

The platform is designed in compliance with GDPR, including the right to have data deleted.