Blog
Insights & Updates
The Rewardly blog is a free library of practical guides for cafés, restaurants, salons and shops that want customers to come back: how to set up a digital loyalty card, which rewards work, how to write push messages that get read, and case studies built from anonymised data of businesses using Rewardly.
Off season in a tourist town: how a café wins over the locals
Off season café in a tourist town: why locals stayed away in high season, an offer that does not insult them, a year round loyalty card, hours and events.
Moving your business to a new location: how to take your regulars with you
Moving your café, salon or shop? When to tell customers, what to leave on the old door, how to change your address on Google and how to bring regulars along.
Closed for renovation or vacation: how to make sure customers come back
Closing for renovation or a vacation? When and where to tell customers, a closed sign template, the Google setting and how to win regulars back after reopening.
Rainy day specials for cafés and restaurants: what to do when walk ins stop
Rainy day restaurant specials and promos that work: warm offers, a dry entrance, a same morning message to regulars, takeaway and staffing by the forecast.
Road works outside your business: how to keep customers coming for months
Road work affecting your business? How to warn regulars early, sign a clear way in, update your Google profile and give customers a reason to keep coming.
Sales are down: did you lose customers, or do they come less often?
Why are your sales down? Split the drop into guests, visits per guest and average ticket to see if you lost customers or they come less often. With an example.
How to handle customer complaints in a restaurant and keep the guest
How to handle customer complaints in a restaurant or café: a 4 step method, what staff may decide alone, what to say to 10 common complaints, and the follow up.
Your top 10% of members visit almost five times as often as the average member
Data from 40,000+ loyalty cards: the top 10% of members visit about 24 times a year, almost five times the average. How to find and keep them.
Switching to Rewardly from paper cards or another app: what comes with you
Switching from another loyalty app or paper cards? What moves over to Rewardly, how to carry stamps and points across, and what stays with your old system.
Nail salon loyalty card: a reward that follows the infill rhythm
A nail salon loyalty card built on the infill rhythm: a reward on the sixth visit, the cost calculation, three cheap rewards and a reminder after 30 days.
The 9 Best Loyalty Software Platforms for Restaurants Compared for 2026
We compared loyalty software for restaurants on POS links, spend based points, multi location pricing and gift vouchers. See which one fits your restaurant.
More than half of regulars who go quiet for two months come back
Data from nearly 29,000 loyalty cards: 54% of regulars come back even after two quiet months. When they return and how to bring back more of them.